Denim Dilemmas Solved!
Tuesday
For most of us, jeans shopping is a lesson in binary opposition: They fit in the waist, but not in the thighs; they fit it the thighs, but the rise is too low. Fortunately, there’s a service designed to solve the denim dichotomy: At the Earnest Sewn concept store in New York City (earnestsewn.com, shown), customers can pick their preferred fabric, pocket designs, and stitching, and an on-site tailor ensures that the finished product fits each client's unique measurements. For those unfamiliar with the brand, Earnest Sewn is known for combining classic American workwear aesthetics with the ancient Japanese principle known as Wabi-Sabi—the belief that true beauty lies in the midst of imperfections. To that end, the denim’s natural irregularities are maintained. The result: Visitors snag a pair of top-quality custom jeans that are perfectly imperfect. — Ava Williams
posted by BeautyAddict at 12:43 AM  | Permalink |


2 Comments:


  • At 8:17 PM, Anonymous

    this sounds cool. i wish it wasnt only in ny.  
  • At 11:16 AM, Rikki

    Yeah!! but you know what starts in NY ends up at a strip mall near us
    eventually.